Production on season 3 of Mad Men has begun. The season premiere is scheduled for August 2009.
Set in 1960s New York, the sexy, stylized and provocative AMC drama Mad Men follows the lives of the ruthlessly competitive men and women of Madison Avenue advertising, an ego-driven world where key players make an art of the sell.
The series revolves around the conflicted world of Don Draper (Hamm), the biggest ad man (and ladies man) in the business, and his colleagues at the Sterling Cooper Advertising Agency. As Don makes the plays in the boardroom and the bedroom, he struggles to stay a step ahead of the rapidly changing times and the young executives nipping at his heels. The series also depicts authentically the roles of men and women in this era while exploring the true human nature beneath the guise of 1960s traditional family values.
Mad Men depicts the society and culture of the early 1960s, highlighting cigarette smoking, drinking (alcoholic beverages), sexism, and racial bias as examples of how that era, not so long ago, was so radically different from the present